Wednesday, December 5, 2012

Issues of 2012, Intl AutoPart S/B,A&P Department



INTERNATIONAL AUTOPART SDN BHD

MONTHLY  MEETING REPORT , December

ADVERTISING AND PROMOTION

DATE:  13TH December 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
For 2013,the concepts  and artwork every quarter shall be based on the following taglines:
Q1:The Automotive Engineering Company
Q2:Your  Uncertainties Tomorrow, Engineered Well Today
Q3: Let Us Take You  Home .Safely.
Q4: Driven By Passion . For That Best In You..





2.
Hypertune Magazine
Shift Magazine

The visuals here will also follow suit as above.


3.
Website

Status quo

4.

Metradenet kiosks




A&P will look at other spin offs , maybe at overseas location and events belonging to Matrade..

5.

SPANCO



               







Status quo


6.
Visual from UTM on Solar car


Requested event brief from Azlin a week ago,no news as yey

7.



Others


               
                Will look at affordable events that we can afford next year.
..

Thank you.  Happy Holidays!



DATE:  6th November 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
A&P should be ready with more creativity for them next year



2.
Hypertune Magazine
Shift Magazine

A&P has come out with new visuals so to break away from the repeated ads that make us look so “unfit” to advertize


3.
Website
We really should be taking over again from MIS



With boss’s approval, I will make formal application to LLA.

4.

Metradenet kiosks




A&P should go on random to check these postings at various sites and collect back statistics.
Will submit plans to boss.
5.

SPANCO



               







Status quo


6.
Visual from UTM on Solar car


Already posted on blogspot few months back

7.



Others


               
. Will reconvene to set up bill board at personal land opposite north south highway at Duta toll               
..to seek approval from boss as to pursue this.



INTERNATIONAL AUTOPART SDN BHD

MONTHLY  MEETING REPORT , October

ADVERTISING AND PROMOTION

DATE:  12 th October 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
Already presented for budget challenge for next year



2.
Hypertune Magazine
Shift Magazine

Write up for Raya s Shift n Hypertune published as promise


3.
Website
Status  Quo




IA decided its no longer in our hands.
4.

Metradenet kiosks




Final Copy sent to top management,GM IASB said it’s a go,now should be showing at all
MATRADE kiosks
En Sulong  of MIS wanted to opt out intlautopart.blogspot from screen…disagree because our concept there character above everything else..
5.

SPANCO



               






Supposed to work with Pahang Royalty on this,but he has remained silent on the matter,maybe volume too small for his normal business transactiuon

Will still pursue with credible partners
6.

Updates on mileage
Earned so far.



Hits on blogspot now over 20,000.
.
7.




Others
.Looking at billboards  which  are personally owned and other new mediums
.

Thank you.

Yazli Yahya, Ad & Promotions.





INTERNATIONAL AUTOPART SDN BHD

MONTHLY  MEINTERNATIONAL AUTOPART SDN BHD

MONTHLY  MEETING REPORT ,September

ADVERTISING AND PROMOTION

DATE: 5th Sept 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
Same decision as last meeting..

Status  Quo


2.
Hypertune Magazine
Shift Magazine

Payment still pending from Accounts. They keep to their words spot on..why cant we?

Raya Issue  out soon..Hypertune should be sending writers n photographers to Sapura Industrial Open House.
3.
Website
Status  Quo




IA decided its no longer in our hands.
4.

Metradenet kiosks




Payment has been made to
Metradenet .
Materials from IASB also done.


LLA wanted MIS to revamp the whole thing,MSJ had meeting with MIS on 26th April and gave them a month to do that. Latest,LLA is now happy with template,unhappy with contents,have communicated with MSJ,have no idea what transpired/
5.

SPANCO



               







Still need a platform to manoever this deal          

Status Quo
6.

Updates on mileage
Earned so far.



Hypertunes selling about 55,000 copies a month that translates to 165000 readers a month average.
Blogspot has 18,500 readers to date.
To find similar tools  and platforms.
7.




Others
In the pipelines are other
Cost cutting ways to advertise.
These include billboards,e magazines, matrade kiosks overseas.If our matters not settled,dare we go elsewhere.

Thank you.

Yazli Yahya, Ad & Promotions.ETING REPORT

ADVERTISING AND PROMOTION

DATE: 8th August 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
Same decision as last meeting..

Status  Quo


2.
Hypertune Magazine
Shift Magazine

Submitted to Accounts the magazines as required, Hypertune waiting for payment

Did the write up in Shift n Hypertune as promised,also printing our Raya Ad as attached
3.
Website
Status  Quo





4.

Metradenet kiosks




Payment has been made to
Metradenet .
Materials from IASB also done.

LLA wanted MIS to revamp the whole thing,MSJ had meeting with MIS on 26th April and gave them a month to do that.
5.

SPANCO



               







Still need a platform to manoever this deal          

PCK was given this task to appoint Dealer last year
6.

Updates on mileage
Earned so far.



Hypertunes selling about 55,000 copies a month that translates to 165000 readers a month average.
Blogspot has 18,500 readers to date.
To find similar tools  and platforms.
7.




Others
In the pipelines are other
Cost cutting ways to advertise.
These include billboards,e magazines, matrade kiosks overseas.

Thank you.

Yours sincerely,

Yazli Dato Yahya



INTERNATIONAL AUTOPART SDN BHD

MONTHLY  MEETING REPORT

ADVERTISING AND PROMOTION

DATE: 13th July 2012


No
Matters On Hand
Action
Reaction
1.
X treme Magazine
Came back n wanted to compensate in gila kereta n introduced new pic replacing Vnnie.
En Salleh said  that they would be considered at next years budget.




2.
Hypertune Magazine
Shift Magazine

Alerted Kumeran that Akim messed up on  our Sapura Industrial logo for 2 issues now,sent out a probe




Kumeran admitted it was carelessness on their part,going to compensate for us of  a wrtite up for Ramadhan issue in shift n hypertune, visual .as attached
3.
Website
Talked to Puan Liyana that our websites product description is wrongly aligned and had told Yus 2 months ago.
Final copy not done yet was her response.


4.

Metradenet kiosks




Alerted Management that we have bypassed major events n maybe the need to pull out.


Encek Khuzairie reassured us they will try accommodate that our first day happens when we have paid and our ad is shown
5.

Metrademnet kiosks





Meeting  with Puan Liyana on contents

Below were her comments:
1.the in out flashes are too fast n abrupt.
2.the triangles on the pages not suitable to the chosen soothing blue colour
3.Rewrite by SIBs ad agency copywriter on our About us,Product and Services,Our target segment,Strategy.Client Charter
4.Client charter on the page has strategy as the heading and has no listings of clients and models.
5.spelling checks on performances and absorbers on main page
6.remove  wordings writing gallery,brochure,contact on screen
5.change e mail to iasb@sapuraindustrial.com.my
7.Keep articles on intlautopart blogspot to automotive related
8.Remove about me in blogspot as its company’s.
9.have a short write up on SIB after the logo at top of page.
10.Maybe an avenue to solicit advertizers on the blogspot.
11.E mail her the writtings for kiosks immediately.
12.put new map to smc instead of sib  on metradenet contents
6.
SPANCO




Still need a platform
Really perplex why are still at loss about this issue.



7.




Others
Working with Metradenet on  putting a screen on mums land at n-s  highway , can offer sapura companies discount.
Mum has agreed on the outset.

Thank you.
INTERNATIONAL AUTOPART SDN BHD

MONTHLY REPORT

ADVERTISING  AND PROMOTIONs
DATE: 8TH March2012
 INTERNATIONAL AUTOPART SDN BHD

MONTHLY REPORT

ADVERTISING  AND PROMOTIONs
DATE: 4TH April 2012


No
Matters On Hand
Reflecting back last months minutes
Work in progress/Issues
Pending  Actions
UPDATED
AS at 4th APRIL 2012
1.
X treme Magazine
Already taken action to terminate but no letters yet

Boss say maybe  can reconsider
Ju
Hypertune Magazine
Shift Magazine
Still on going with good service and  artwork.

Still giving good service
3.
Website design
LLA told me at Seminar on going new oneis constructed for more Sapura Corporate Feel.

Still no update,ownership is MIS for reasons unknown
4.
Kerajaan Negeri Pahang
Still In NEGOTIATION

No news as yet
5.
RIGHTS




Passed To Firdaus

No news as yet
6.
SPANCO




Still penetrable

No moves to go in there yet
7.
Billboards/Roadshows




Shelved

Land belonging to DateN Hawa at NKVE jalan Duta can be worked on





Current Issues



1
Car Clubs Through
Web Sites.
None

No updates
2.
Fast n Furious Events
New Proposals n Sponsors

No updates
3.
Koperasi sales
Passed  TO  fIRDAUS

No updates

4









Corporate Sales
New and easy terms for success basis

No updates

5

AOM
Other creativities
Motor Trader To Say No To proposed 12  issues,they want 26 at RM 900,Their circulation MORE THAN 500,000 COPIES

No updates














Thank you.

Regards,
Yazli.

No
Matters On Hand
Reflecting back last months minutes
Work in progress/Issues
Pending  Actions
UPDATED
AS at 9th May 2011
1.
X treme Magazine
Already taken action to terminate but no letters yet


Ju
Hypertune Magazine
Shift Magazine
Still on going with good service and  artwork.


3.
Website design
LLA told me at Seminar on going new oneis constructed for more Sapura Corporate Feel.


4.
Kerajaan Negeri Pahang
Still In NEGOTIATION


5.
RIGHTS




Passed To Firdaus


6.
SPANCO




Still penetrable


7.
Billboards/Roadshows




Shelved







Current Issues



1
Car Clubs Through
Web Sites.
None


2.
Fast n Furious Events
New Proposals n Sponsors


3.
Koperasi sales
Passed  TO  fIRDAUS



4









Corporate Sales
New and easy terms for success basis



5

AOM
Other creativities
Motor Trader To Say No To proposed 12  issues,they want 26 at RM 900,Their circulation MORE THAN 500,000 COPIES


Monthly Report
Advertizing N Promotions 13th February 2012
No Issues Counter Measures Remarks

1Website Already sent Yet to hear
Alteration notices to MIS of responses
Puan Liyana of
our grievances
2 New visuals Hakim to send us 
in Hypertune soon
3 To use only Extremes half past Will  look for 
Hypertune six attitude to us other cheaper means
is main reason,HP
has wider circulation

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